The Chuck Effect: Computer Nerds Finally Have A Worthy Spokesman


By: Matthew Rodela on September 29th, 2008
Categories: Computer Tech Culture, Computer Techs in the News, Miscellaneous

Warning: If you’re not a computer nerd, you may not fully appreciate this post.  Proceed with caution (and set your phasers on stun).

Until the recent past, the entertainment world has given computer nerds a bad rap. Long have we been eschewed to the ranks of the socially inept, uber-sarcastic losers like Dennis from Jurassic Park or Nick Burns the Company Computer Guy from SNL.  Well, we mouse jockeys finally have someone to root for!

Tonight marks the premier of the second season of the NBC action-comedy Chuck.  The show’s outlandish premise follows the adventures of Chuck Bartowski, a computer repair tech, who had the last remaining copy of the worlds greatest spy secrets downloaded to his brain via an encrypted message sent by his old college roommate who now works for the CIA.  I’ll spare you the full synopsis which you can read here.

While I have mixed feelings about the show as a whole (it’s cheesy, even for TV, and the plot is basically the same for every episode), I’m thrilled to see a computer repair tech as the main character…and a funny, hip, decent looking (so I’m told) character at that.  He’s the coolest Chuck since Mr. Norris, but I can relate to this one a lot easier.

I started watching Chuck last season.  Naturally I was drawn to a show on TV revolving around a computer repair guy.  The premise was hilarious,  melding classic spy movie spoofery (yes I made that word up) with jabs at Best Buy and Geek Squad (Chuck works for the “Nerd Herd” at the electronics superstore “Buy More”).  The plot lines were pretty thin at the beginning of the season, but once the characters started getting fleshed out a little, I was fully invested.

It’s great to see computer techs finally cast in a good light. Being around computer guys for most of my professional life, and being one myself, I’ve come to find that most of us are very sociable (it’s pretty much required to be successful in the consultation and repair business), young, ambitious, with a very necessary sense of humor.  Gone are the days of the computer guy who locks himself in his room and/or basement to hack the government or spy on his neighbors.  Computers are everywhere, necessary, and still hard for most people to figure out.  It takes patience, intelligence, fast thinking, and a thirst for knowledge to make it in this business.  It’s reassuring to see that mainstream media is picking up on this.

So I’m calling on all of you, my fellow computer nerds or computer nerd lovers out there, to rally around this hero we call Chuck.  If you haven’t seen the show yet, make an appointment to check it out, either on TV, online, or on DVD.  The premier tonight was solid and I think this season is poised to knock last season out of the water.  Tell a friend.  Make sure Chuck’s ratings soar so that the entertainment world will finally recognize the computer repair tech as a true hero. We help keep businesses running and families communicating.  We help keep that complex mess of machinery in people’s homes running smoothly and working smartly.  And we finally have a spokesman worthy of our support!

Have you seen the show?  What do you think of it?  What other examples of repair techs in movies and TV, either good or bad, can you think of?


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11 Responses to “The Chuck Effect: Computer Nerds Finally Have A Worthy Spokesman”

  1. Up-And-Coming-BloggerNo Gravatar Says:

    Thanks for bringing this show to my attention Matt. I’ll have to watch an episode online tonight! Great post and my phaser is now on stun! :-) Eric.

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  2. ReneeNo Gravatar Says:

    I haven’t seen the season premiere yet (I DVRed it), but I loved the first season of the show! Some of the plotlines were a bit thin but you gotta love the characters, especially Chuck himself!

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  3. vaceltsNo Gravatar Says:

    I’m not sure I qualify as a computer nerd, but I’m so glad to have Chuck back. This episode reminded me of all the reasons why I love Chuck.

    http://redlightnaps.wordpress.com/2008/09/30/chuck-vs-the-first-date/

    Starting with Adam Baldwin. His dry humor cracks me up. And I knew he wouldn’t be able to kill Chuck.

    And the Buy Mores scenes were top notch. Hmm . . . Performance reviews are due soon. Maybe I can set up my own cage match here at the office.

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  4. Matt R.No Gravatar Says:

    @ Eric - Yes, check it out, I’m sure you’ll get a kick out of it! Try to watch the pilot episode if you can, it lays the ground work for the series.

    @ Renee - Glad to see you commenting! =-) Yeah, the characters and dialogue are what really make the show stick for me.

    @ vacelts - The great thing about Chuck is that it’s accessable to everyone, not just us computer nerds!

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  5. bosborneNo Gravatar Says:

    I’ve heard of this show, but I did not know what it was about. Even though I am not a computer nerd (the computer’s mysterious workings frighten and astound me) it sounds like a show I might like, so will defintely try to check it out. Thanks!

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  6. shy bloggerNo Gravatar Says:

    Whoa the model is hot…
    WHo is she??

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  7. Matt R.No Gravatar Says:

    Haha, that’s Yvonne Strahovski, an Australian actress that plays CIA agent, and Chuck’s love interest, Sarah Walker on the show.

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  8. MathieuNo Gravatar Says:

    Thanks for sharing this with us Matt, I never heard of Chuck before and being a computer nerd myself, I will give this series a try for sure.

    Agreed with shy blogger, that is a hot model, I can’t wait to see her in the show =D

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  9. RudyNo Gravatar Says:

    I started watching Chuck in Season 1. I saw 4 episodes and felt it wasn’t that great. I saw the story line pretty bland: weak guy became strong, and then saved the day.

    Reading your review of it, I might give it another chance. Gonna take a while for me to catch up.

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    Matt R.No Gravatar Reply:

    Hi Rudy, yeah, as I said in the article, the show got off to kind of a slow start. Granted, the main story line hasn’t chnged much, but the ploits are getting a bit more complex, the characters are becoming much more fleshed out, and the one-liners are getting funnier. Give it a shot…and you don’t necessarily need to play catch up toenjoy the new ones.

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